RedShelf began its journey to the Campus Market Expo (CAMEX) by packing up the old school trailer! With four members of the Sales Team packed and ready to go, they began their road trip from Chicago, IL all the way to Atlanta, GA! We crossed our fingers for warmer weather and a safe drive from the office!
Upon arriving at the Atlanta World Congress Center, it was incredible to see the amounts of vendors and exhibitors that have traveled far and wide to be a part of this years CAMEX (Campus Market Expo). As our team all gathered at Booth 3870, we began the grueling part of set up. With the camper already in place and the turf already laid, we went ahead with getting the "Tailgate" themed both ready to go for Sunday!
The rest of Saturday consisted of attending presentations by Shannon Godfrey, RedShelf's Sales and Marketing Director, and Tom Scotty, RedShelf's COO. Godfrey had presented "Turning YOUR Bookstore into a Self-publishing Hub for Faculty" with Guy Adams from UCLA and Tony Glaab from Grand Valley State University on Friday afternoon. Scotty and Godfrey presented on "eTextbooks--New Trends and Sales Opportunities while Meeting Students' Expectations," which touched on digital platforms enhancing a student's learning environment.
Sunday everyone was up bright and early in the morning and ready to head to the trade show! With it beginning at 9 a.m., the RedShelf booth was packed from start to finish. The Sales Representatives for each region were well on their way with both pre-scheduled and impromptu meetings. Passerby's "ooh-ed" and "ahh-ed" at the retro Shasta camper and continuously asked to take a peek (which of course we followed by taking photos of the RedShelf Booth)! At a little before 4 p.m, attendees of the show began gathering for a Happy Hour that was sponsored by indiCO and RedShelf at the RedShelf booth.
Day two of the CAMEX tradeshow: Monday was packed with just as much enthusiasm and excitement. With most of the Sales Representatives having back-to-back meetings, our team was full of energy. Some of these meetings consisted of current clients and relationship development, while other meetings were first introductions to RedShelf and its capabilities to help empower the college bookstore with digital options. With another co-sponsored happy hour with indiCO at the RedShelf booth, everyone agreed it was a good day 2 at CAMEX! The RedShelf team followed this busy day with a much needed team dinner: BAR-B-QUE!
After a successful few days in Atlanta, the RedShelf team was spent! With plenty of successful meetings and new ideas under their belts, the team headed back to Chicago and California for some much needed "R&R."
Back to business as usual!