As the Holiday season is quickly approaching, it is important to keep in mind that you as an Affiliate Marketer have everything in place to ensure the best conversions on your site! We've put together a brief list of 5 key things to optimize in order to allow for a successful holiday season!
- Optimizing your SEO: Search traffic is likely going to you lifeblood when it comes to you holiday earnings this season.
- unique tool to use is the Google Keyword Tool
2. Post Differentiation
Work this season to your advantage by changing your post topics up a bit. While the Top 10 list is ever-popular amongst bloggers (and readers!), you can also target individual product reviews. While this may take a little extra work on your end, like doing some window shopping yourself, you can see what products are hot on the market. With your knowledge of what is popular this upcoming holiday season, you can begin creating gift guides that your users rely on.
- Create a unique series of posts, like Share A Sale’s #GiftGuides
3. Utilize Your Affiliate Manager!
Get in touch with your affiliate manager this holiday season. Coupons and other unique discount codes might be crucial to your sales this season; ask the manager if there are any available that you can pass along to your readers. While not all companies have coupons or discount codes, they might be more apt to create unique text links or banners for your site that will help traffic if they cannot provide coupons.
4. Mix It Up!
While you may have your go-to merchants, like Amazon (or another example), why not try mixing it up this season? Do a little digging. There is quite a large market of individuals who are looking for specialized gifts. If you can do a little research and find those unique offerings, you’re likely to attract those users! (ShoeDazzle, Tea Collection, ModCloth, Mabel’s Labels, etc.)
While many sites are not well designed, it is important that your site is designed in such a way that it helps your readers easily navigate throughout. When working on the design of your landing page, make sure that you have lead generating content that helps with conversions!
- Check out HubSpot's Infographic on Optimizing Your Landing Page!
At RedShelf, we offer a competitive Affiliate Marketing program that offers unique benefits in order to ensure your success! Interested in learning about how you can become a RedShelf Affiliate this Holiday season? Look no further! Click here!